Philippines’ First Carbon-Neutral City

By MICHAEL ALAN HAMLIN

“Seven years ago,” Puerto Princesa Mayor Edward Hagedorn said over the weekend, “when we began promoting eco-tourism there were two flights a day to Puerto Princesa. Today, there are 22.” The increase in flights to Puerto Princesa is the result of expanding demand. From a trickle of domestic and international tourists when the mayor kicked off the campaign, the sprawling city attracted more than half a million tourists last year.

Puerto Princesa distinguishes itself from other attractive destinations in the Philippines and Southeast Asia through bonafide eco-tourism, not just public relations hype. It engages respected consultants to help it accurately measure carbon output, and develop programs to neutralize or offset damage to the environ¬ment by doing things that contribute to a sustainable environment.

Mr. Hagedorn didn’t have to look far for his consultants. Three years ago, ADEC Group (ADEC) — a Philippine-based group of companies that helped pioneer the IT-BPO industry here — founded FirstCarbon (FirstCarbon) Solutions. In that short span of time, it has grown into a global provider of what ADEC president and CEO James Donovan describes as “a global provider of comprehensive environmental and sustainability solutions” for both enterprises and governments. (Disclosure: ADEC is a client of my firm.)

The company has clients in 12 countries and has distinguished itself by being the first company in its industry to “fully integrate consulting, software, and deep expertise in back office data processing to deliver integrated energy and sustainability solutions.”

When I explain to investors and clients in the Philippine IT-BPO industry that non-voice outsourced services preceded the more popularly known voice services, I point to ADEC Group as an example.

In 1998, ADEC began providing offshore clients with back office data processing services. It started small, and grew quickly as its clients as well as the services it offered expanded. Today, more than 5,000 people—including domain experts in disciplines as varied as quality, environment, and data security — deliver services from the U.S., the U.K., Australia, Hong Kong, and Singapore aside from the Philippines.

Over the weekend Mr. Hagedorn announced that FirstCarbon will help Puerto Princesa achieve its goal of transforming one of the Philippines’ largest cities into “a city within a forest, where man and nature harmoniously exist.” The mayor is also concerned about the seas and coral reefs near the city, claiming it has one of the healthiest coral reefs in Southeast Asia and the Philippines.

The assistance is intended to bal¬ance the tradeoffs between economic growth and sustainable development. According to Mr. Donovan, FirstCarbon will achieve that goal by helping Puerto Princesa prepare for the ISO 14001:2004 Environmental Management System (EMS) certification. An EMS that meets requirements of ISO 14001:2004 is a management tool enabling organizations to identify and control the environmental impact of their activities, services and products.

The EMS also provides the means and processes for improving en¬vironmental performance, and an organized method that will set and achieve environmental objectives and targets, and demonstrate the way they are achieved. When asked why this is necessary, Mr. Hagedorn said the impressive success Puerto Princesa has achieved marketing itself means it must now deal with new and complex issues success presents.

For Mr. Hagedorn, this means taking environment management to the next level, so that the city is capable of welcoming half a million or more tourists annually while at least maintaining its carbon-neutral status. “We can’t sit still,” he said.

I’m about as skeptical as they come when it comes to dealing with local government officials, but it seems to me that Mr. Hagedorn is doing something unusual. He’s not treading water in a sea of bureaucratic and political malaise. He’s not making mostly meaningless incremental improve¬ments in infrastructure betting that his constituents are not smart enough to understand.

Instead, he’s demonstrating and acting on strategic foresight. Mr. Hagedorn — whatever his motive — is preparing his city and its citizens to realize and enjoy the benefits of a prosperous and healthy future. Perhaps it’s for that reason that Mr. Donovan said, “It is an honor to work with the local government of Puerto Princesa. We have all been inspired by the city’s efforts, which reflect our goal of encouraging and enabling other local communities and organizations in this country to achieve a sustainable future.

“FirstCarbon Solutions is proud to have been selected by Puerto Princesa to help the government to maintain its status as an environmental steward,” he concluded. There are lots of beautiful places in the Philippines and Southeast Asia. And there are lots of resorts in self- or otherwise-proclaimed environmental protection zones. But there are few places that are as proactive as Puerto Princesa is proving to be when it comes to taking the environment — not just today but decades from now — seriously
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Global Conference On Land-Ocean Connections Adopts The Manila Declaration

MANILA, Philippines — Delegates to the recent global conference on land-ocean connections (GLOC) and the third Intergovernmental Review (IGR3) meeting on the implementation of the Global Program of Action (GPA) for the protection of the marine environment ended with a high note with the adoption of the “Manila Declaration.”

United Nations Environment Programme (UNEP) Deputy Executive Director Amina Mohamed commended Environment Secretary Ramon Paje and the Philippine government for the excellent preparations and hosting of the conference.

DENR Secretary Paje said the adoption of the Manila Declaration reaffirms the commitment of member-countries to step up their efforts, particularly on priority areas identified in the GPA, such as the reduction, control and prevention of marine litter, wastewater and pollution from fertilizers.

“I strongly believe that what transpired in the conference is a giant leap towards the improvement of our coastal and marine environment and provide us the directions on our way towards the development of our coastal and marine environment within the prism of the green economy,” Paje said.

The Manila Declaration on Furthering the Implementation of the Global Programme of Action for the Protection of the Marine Environment from Land-based Activities contains 16 provisions centering on programs to be undertaken for the period 2012-2016 at the international, regional and national levels, and within the framework of integrated coastal management, on GPA’s priority areas such as marine litter, wastewater, pollution from fertilizer and biodiversity loss.

The declaration also calls on member-countries to engage and step up their efforts to develop strategies and policies on the sustainable use of nutrients so as to improve nutrient use efficiency with attendant economic benefits for all stakeholders, including farmers, and to mitigate negative environmental impacts.

The document also indicated an agreement among the delegates to improve cooperation and coordination at all levels in dealing with issues related to oceans, coasts, islands and their associated watershed by applying integrated management such as “ridge to reef” approaches, as well as strengthen and promote the implementation of existing Regional Seas Conventions and Action Plans, including other relevant global and regional arrangements, agreements and programs for the protection of the marine and coastal environment
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DENR-Eastern Visayas chosen as pilot site for greening program

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THE Department of Environment and Natural Resources (DENR) regional office in Eastern Visayas has been selected as pilot site for 2012’s implementation under the National Greening Program (NGP).

DENR Regional Public Affairs Officer Purificacion Daloos said this recognition was made after the region exceeded its targeted number of hectares with tree seedlings planted since it was launched last year.

“Eastern Visayas was able to produce 4,052,500 seedlings for production and 8,105 hectares for planting with indigenous tree species,” Daloos said.

“We actually hit more than 100 percent because of our partners such as schools, non-government organizations, National Government agencies and local government units that held tree planting activities,” Daloos added.

It was learned that DENR’s accomplishment resulted from the agency’s social mobilization strategy, where various partners from different sectors were made to plant trees under the greening program. The convergence initiative of the Environment, Agriculture and Agrarian Reform departments posted an accomplishment of 83 percent by producing 70,000 seedlings out of the target of 84,000 seedlings.

As an offshoot of the region’s accomplishment last year, DENR-Eastern Visayas was given a higher target of 12,365 hectares to be planted with trees.

“We seek the cooperation of the general public in attaining this target. If we have made it last year, we hope to achieve this year’s target by planting more open and denuded forestlands in the region,” Daloos said.

Daloos added that the NGP aims to post a minimum survival rate of 80 percent for the seedlings by tapping science and sound upland practices, and confining indentified NGP planting sites in areas where there are communities who will be tapped to maintain and ensure growth of planted seedlings.

The NGP seeks to harmonize all greening efforts in the country and aims to plant 1.5 billion tree seedlings on 1.5 million hectares of land nationwide from 2011 to 2016. (Leyte Samar Daily Express)

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